Process

An efficient and transparent process that guarantees amazing outcomes.

Three Stages to Great Design

We think good design is mostly about having deep empathy and understanding user motivations. Only then, can you really deliver experiences to them that they will cherish!

Discover

First, we understand what the desired goals are for the project by speaking to every stakeholder at your end - product managers, marketing managers, or brand managers. We then diver deep into figuring what your customers will be looking out of what we have set out to design. We talk to them and then talk to them some more. This helps lay the the foundation to decide on a design strategy for the project.

Define

Now, we begin giving shape to the project. If it’s a digital product like an app or a web platform, we’ll be chalking out the information architecture, navigation flows and more. If it’s a video or illustration, we’ll be exploring design styles and zeroing in a definite direction.

Design

The last, crucial mile! For digital products, this is where give the product its final form with beautiful screens and smooth workflows. For more creative work like videos, we put all of the graphic assets together, animate them, optimize quality for all types of screen sizes, and give you something you’d be proud to roll-out!

Animated Videos

We think designing digital products is mostly about having empathy and deep diving into your users’ motivations and goals. Your product can only drive your bottom-line up if it adds value to its users’ lives.

Discover

First, we understand what the desired goals and outcomes are for every product stakeholder – from the product’s users to teams working on the product and management. Analyze what sort of competition product has and what’s the market landscape currently.

Define

We begin this step by creating detailed personas and mental models for potential users and use that as the basis for creating a foundation for the product with information architecture design, navigation flows and workflows.

Discover

First, we understand what the desired goals and outcomes are for every product stakeholder – from the product’s users to teams working on the product and management. Analyze what sort of competition product has and what’s the market landscape currently.

Define

We begin this step by creating detailed personas and mental models for potential users and use that as the basis for creating a foundation for the product with information architecture design, navigation flows and workflows.

Brand Identity Design

We think designing digital products is mostly about having empathy and deep diving into your users’ motivations and goals. Your product can only drive your bottom-line up if it adds value to its users’ lives.

Discover

First, we understand what the desired goals and outcomes are for every product stakeholder – from the product’s users to teams working on the product and management. Analyze what sort of competition product has and what’s the market landscape currently.

Define

We begin this step by creating detailed personas and mental models for potential users and use that as the basis for creating a foundation for the product with information architecture design, navigation flows and workflows.

Character Design

We think designing digital products is mostly about having empathy and deep diving into your users’ motivations and goals. Your product can only drive your bottom-line up if it adds value to its users’ lives.

Discover

First, we understand what the desired goals and outcomes are for every product stakeholder – from the product’s users to teams working on the product and management. Analyze what sort of competition product has and what’s the market landscape currently.

Define

We begin this step by creating detailed personas and mental models for potential users and use that as the basis for creating a foundation for the product with information architecture design, navigation flows and workflows.

Design

Here is where the product takes shape with wireframes, a concrete UI structure and visual design. After some rigorous user testing and iterations, your product is now ready for your developers to build and roll-out!


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